Born in Stockholm. Grew up in the Middle East, living in Kuwait, Bahrain, Saudi Arabia and finally South Africa, before returning back to what I would call home, Gothenburg, Sweden.
In recent years I’ve lived in the US, Argentina, Austria, Germany and the Netherlands. Traveling has given me the ability to see things from different perspectives. It has also taught me to adapt to situations. Seeing and exploring new things is at the very essence of who I am. And as long as the experience doesn’t kill me, I know I’ll learn from it.
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Email per@snare.nu
Twitter @persnare
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I believe the digital revolution is entering a new stage of maturity as we speak. It's maturing into a force of change, change that can be seen in almost every area of our surroundings. With this impact it is important to take good care of how it affects and supports us. A well thought of and human centered design process is key. I feel great privilege to be at a place like Sid Lee, happy to be apart of designing the digital world, for brands and services.
http://programs.hyperisland.se/programs/interactive-art-director/
Worked as a photographer for Coca-Cola’s 125th anniversary special edition book.
Worked on many briefs, ranging from small to big, imaginary and real. Concepted and internally pitched TVC for live Toyota Europe launch campaign.
Weekly briefs from real accounts.